Coors Light just launched a new product that blends two unexpected favorites into one: beer-flavored popsicles. The non-alcoholic popsicles, aptly called Coors-icles, are designed to evoke the taste ...

Forbes contributors publish independent expert analyses and insights. Jeff Fedotin covers the Kansas City Chiefs and sports business. Kansas City Chiefs quarterback Patrick Mahomes debuted his third ...

Forbes contributors publish independent expert analyses and insights. Jeff Fedotin covers the Kansas City Chiefs and sports business. Patrick Mahomes’ fourth advertising campaign with Coors Light ...

Wouldn’t it be cool to be in a Super Bowl TV commercial? Well, you can, sort of. The Coors Light Chill Train is returning for the 2024 Super Bowl. (It first debuted in 2005). To celebrate, Coors Light ...

Molson Coors beers like Coors Light and Miller Lite are devouring Bud Light’s market share amid ongoing fallout from the Dylan Mulvaney marketing campaign. On Tuesday, Molson Coors reported an 11.8% ...

Coors Light is drafting LL Cool J to help it fight the Super Bowl beer wars. The popular actor and musician makes a grand entrance in Coors Light’s new Super Bowl commercial as the conductor of the ...

The famously unhurried animals spend the Super Bowl commercial trying it to make it through the Monday after the big game Coors Light/Youtube Sloths have crawled their way into the Super Bowl. The ...

The Coors Light Chill Train is back. Coors Light is bringing its iconic chill train out of retirement for the Super Bowl. Viewers haven’t seen the train since it made its 2005 debut. Now, 12 years ...