Duolingo killed its cartoon owl mascot for another 'unhinged' marketing stunt — except in one country

In an elaborate marketing campaign this month, Duolingo seemingly killed its viral green owl mascot in every country but one.
The Sun

Disney branded ‘demonic and evil’ for new cartoon The Owl House by outraged parents

DISNEY’S new cartoon The Owl House has been slammed by outraged parents who have branded the cartoon ‘demonic and evil.’ After hitting our screens on the Disney Channel last month, the Conservative ...
AOL

Duolingo killed its cartoon owl mascot for another 'unhinged' marketing stunt — except in one country

The campaign reflects Duolingo's non-traditional and country-specific marketing. Marketing efforts helped boost daily active users by 51% and revenue by 41% in the fourth quarter. In an elaborate ...