The move toward unified platforms is reshaping enterprise B2B commerce. Manufacturers and distributors want systems that act as a single operational model, not a collection of tools. OroCommerce is ...

Transforming B2B Marketing with AI Lead Automation at ISA 2026 Webster, United States - January 14, 2026 / Howell ...

That’s why B2B needs to create effective CRM strategies to improve sales and customer services. An effective CRM strategy directs the what, who, how, where, and why of organizations’ relations with ...

The business-to-business (B2B) buying journey is complex. Unlike consumer purchases that typically involve one buyer and one business, B2B selling often requires companies to connect with multiple ...

Email ranks as one of the leading tools now being utilized in B2B CRM systems, according to The 2024 State of CRM report, a new study by Sugar.com. Of the marketers polled, 46% have added email ...

Zaelab, a leading consultancy of business-to-business ("B2B") digital transformation, today announced executive appointments that strengthen the firm's leadership team as it expands its focus on ...

B2B leaders say their firms have increasingly been using customer relationship management (CRM) systems as centralized communications hubs for nurturing leads, according to recent research from ...

If your B2B startup has graduated from spreadsheets to a CRM (contact relationship management) system, congratulations. You’ve made great strides in managing relationships with prospects and customers ...

CEO of Response Media, a data-led CRM agency that works with leading companies to achieve optimal growth between brands and audiences. If your business caters to other businesses—also known as B2B—it ...