The emerging global basketball league currently known as Project B, which has already signed several top women’s players, is now eyeing the men’s game. And LeBron James’ right-hand man is involved.

Grady Burnett, one of Project B’s co-founders, says he hasn't spoken to LeBron James, 41, about joining the league.

Four WNBA players have now committed to play in Project B, a women's basketball startup league expected to tip off in Europe, Asia and Latin America in November 2026. All-Stars Jewel Loyd, who played ...

BELLEAIR, FLORIDA - NOVEMBER 12: (L-R) Professional basketball players Sophie Cunningham, Caitlin Clark, and Lexie Hull pose for a photo prior to The ANNIKA driven by Gainbridge at Pelican 2025 at ...