Dove is learning the hard way that New Jersey residents don't appreciate being referred to as "The Armpit of America." Unilever, the brand's parent company, says it no longer plans to run a billboard ...
To engage Instagram- and TikTok-weary young women, personal care brand Billie is trying a fragrant twist in out-of-home advertising: It’s plastering posters of women’s armpits around New York, each ...
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