A chemical in your brain assigns a positive or negative emotion to specific situations, and there are definitely ways you can ...

Researchers have discovered the molecule in the brain responsible for associating good or bad feelings with a memory. Their discovery paves the way for a better understanding of why some people are ...

Being able to emotionally tag important experiences as either positive or negative and to remember those associations is one of the great achievements and marvels of evolution. When our ancient ...

Researchers at the Salk Institute for Biological Studies in La Jolla have discovered the molecule in the brain responsible for associating good or bad feelings with a memory. The discovery, published ...