Instagram has officially launched a new “Ads with Promo Codes” option for all brands using Meta’s photo-sharing platform across the globe. The new ad product aims to provide marketers with a more ...

Mindful of the social responsibility that those who sell alcohol bear, most vintners in California subscribe to a voluntary code of advertising standards developed by the Wine Institute, a public ...

Since 2020, brands have made commitments to diversity, equity and inclusion (DEI) in their ad campaigns and spending. In response, a number of ad networks have cropped up that specialize in connecting ...

Tapad is having a growth spurt. From a modest corner office, the digital advertising startup has encroached on the entire 20th floor of a building in Manhattan's Chelsea neighborhood--with the ...

With the world advancing towards technology-based options for advertising, QR codes have not only resurfaced in the advertising arena but have become a fad for brands and marketers. Niraj Ruparel ...

Several ads for men's tank tops remain on Amazon's Canadian website, despite an Ad Standards Council ruling that the phrase ...

Despite not being an inherently interactive environment, television does drive sales lift, although the impact usually isn’t immediate. Broadcasters have been trying to change that for a long time.