AdMob put out a call Tuesday for Android developers, as it unveiled an ad unit specifically for applications running on Google's smartphone. AdMob's ad unit is designed to allow third-party developers ...

AdMob is a mobile advertising company and system that, in May 2010, was acquired by Google. Some Android developers who create applications and games for Android smartphones use the AdMob advertising ...

Use of the smartphones continues to grow around the world at the expense of devices using Symbian and Windows Mobile, according to the ad-serving company. Apple’s iPhone and Android-based smartphones ...

These days, more and more app developers are eschewing the pay-to-download business model in favor of making money from their creations in other ways. This is particularly true on Android, where users ...

If you're an Android app developer whose app(s) have in-app ads implemented as a revenue source, then you'll know how important it is to keep track of your earnings. Google's AdMob mobile advertising ...

When Google CEO Eric Schmidt mentioned a few weeks ago that the M&A spigot is now back on at the search giant, he wasn’t talking about a trickle. Monday’s announced deal to by mobile ad startup AdMob ...

Google said it will buy mobile ad network AdMob for $750 million in stock today, letting the search giant further muscle its way into mobile advertising and extend the dominance it has built on the ...