In an omnichannel environment, managing and selling ads is becoming too complex for humans to handle alone. That’s why many are turning to AI tools to maximize ad inventory monetization. AI can ...

Koah Labs Inc., a company innovating around contextual advertising within generative artificial intelligence outputs, today announced it raised $20.5 million in early-stage funding led by Theory ...

YouTube will no longer need to review individual content uploads for ad suitability in order for content creators to begin making money from their posts, ultimately streamlining the monetization ...

As AI platforms test advertising inside chat, the real risk isn’t revenue — it’s eroding the trust that makes AI useful in the first place. The post Advertising in AI is a trust experiment marketers ...

YouTube is giving creators an opportunity to make more money when posting videos that deal with content that advertisers consider to be controversial, highlighting the social media-company’s continued ...

Goldman Sachs analyst Eric Sheridan maintained a Buy rating on Alphabet Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) with a price forecast of $220 on Thursday. Sheridan said that expanding upon its recent AI ...

New Capabilities Offer AI-Powered Contextual Ad Triggering and Advanced Programmatic Advertising Through Seamless Integration with Google Ad Manager and Magnite SpringServe VOS360 Ad opens up new ...

The rise of Free Ad-Supported Streaming TV (FAST) has opened a new frontier for content owners to monetize their libraries. By offering viewers free content and generating revenue through ads, FAST ...

Cineverse (CNVS) announced the acquisition of IndiCue, an advertising technology company. The acquisition integrates ...