The latest ASOS ad is causing a stir on social media for all the right reasons. The shopping site, known for its trendy and affordable styles, recently posted a photo of a model wearing a mushroom ...
Fashion critics want ASOS to hear their applause for a current online ad, featuring an earring model with a cochlear implant. The British brand is currently peddling a pair of small gold hoop earrings ...
Asos has reduced its advertising spend from 6% of revenue to 4%, with no plans to resume it in the short to medium term. Instead, it’s taking a different approach to marketing – working with ad ...
Asos has named Criteo its exclusive ad-tech partner for endemic brand advertising as the online fashion giant builds out its retail media network, according to a press release. Criteo will enhance ...
A few weeks ago, ASOS launched a new activewear campaign called “More Reasons to Move.” And while the extremely diverse cast of models is overflowing with inspiration — from the gender-nonconforming ...
Stretch marks are a common, totally normal physical feature, but we don’t often see them in clothing ads. It's not because models don’t have stretch marks, but because they’re usually Photoshopped ...
Online fashion retailer ASOS has named Criteo as its exclusive partner for endemic brands’ advertising across its app and web experiences. Under the three-year agreement, Criteo’s retail media ...
For anyone who watches a large amount of YouTube videos, ad content is usually the pill you have to swallow before you get to the good stuff. But sometimes ads themselves can do well on YouTube, and ...
The London-based fashion giant decided to remove the ad, which featured a model wearing a $42 chocolate brown tank top and stated the model’s height and the size of the top. According to Ad Standards, ...
Another day, another swimwear advert which raises both questions and eyebrows. However, this time, it's not the item of swimwear itself which has puzzled prospective customers. Instead, in an ASOS ...
Asos has reduced its advertising spend from 6% of revenue to 4%, with no plans to resume it in the short to medium term. Instead, it’s taking a different approach to marketing – working with ad ...
The brand is currently peddling a pair of small gold hoop earring with a dangling mushroom charm for £5, or $8.94, but the whimsical design isn’t what the buzz is about. As seen on the product page, ...