TV viewership scored big in September as the return of football drove double-digit spikes for Disney, Fox, NBCUniversal and Paramount, primarily driven by NFL and college football coverage carried by broadcast affiliates.

Later this fall, NBCUniversal will be launching the new NBC Sports Network (NBCSN), which will be available on YouTube TV, allowing fans to enjoy a broad range of NBCUniversal’s robust sports programming. NBCSN will complement the prominent sports properties presented year-round on the NBC broadcast network

At NBCUniversal, Sheridan will create films for Universal Pictures as well as TV content for NBC and the Peacock streaming service.

NBC News wants to remind aficionados of headlines of just who it’s trying to serve. The NBCUniversal-backed news division is launching a new promotional campaign that underscores its public-service mission and emphasizes its interest in calm,

The news network announced in August that it would be switching its name to MS NOW — which stands for My Source for News, Opinion and the World — once it officially splits from NBCUniversal. On Monday, Oct. 27, network president Rebecca Kutler revealed that the new moniker is now scheduled to go into effect on Saturday, Nov. 15.