Cooper Flagg debuted his New Balance sneakers during his first Dallas Mavericks media day. When will Flagg debut his own ...

Over the last month New Balance announced their partnership with Bricks & Wood last month, launching a brand new shoe in the process. As part of New Balance’s collaboration with the L.A.-based ...

New Balance continues to make great strides in the basketball world with incredible performance footwear and splashy signings of the world's best players. NEWSLETTERS Emailed Daily.

New Balance picks its shots when it comes to signing deals with athletes. The company just expanded its shot selection this week by signing its first female basketball player, the Stanford star ...

New Balance has not yet announced a signature sneaker line or any merchandise with Flagg's name on it. But basketball fans can expect a major marketing push by New Balance over the next year. As ...

The future is bright for New Balance basketball. Recommended For You. Learn: New Balance Fresh Foam BB is Here. Look: Kawhi Leonard Debuts Clippers Colorway of Signature Shoe.

New Balance Basketball Stars Tyrese Maxey, Zach LaVine, and Dejounte Murray Talk Street Ball Origins ... Those moments on the hardwood or cement floors defined their future play styles.

Cooper Flagg, the 17-year-old Duke freshman projected to be the No. 1 pick in the NBA draft next June, has signed a shoe deal before even stepping on an NCAA court. Flagg reached a deal with New ...

When NBA star Kawhi Leonard signed with New Balance in November 2018, the Boston-based brand hadn’t made a basketball sneaker since its James Worthy days of the 1980s. But that doesn’t mean it ...

As part of New Balance’s collaboration with the L.A.-based lifestyle brand, NB officially released the Fresh Foam BB v3 — the latest evolution to a staple shoe in the brand’s performance line.

New Balance's NBA and WNBA players will also play an integral role in the camp. Stars will lead on-court skill sessions and provide mentorship for high school athletes in attendance – ensuring ...