The company has also experimented with sports and news tiers on Max and has also announced a CNN subscription offering. Rebranding to HBO Max will “amplify the uniqueness that subscribers can ...

Popular streaming platform Max is rebranding again, returning to the name HBO Max. Just two years after the platform's rebranding to Max, Warner Bros. Discovery announced during a media ...

The market has spoken here, and quality is the real differentiator.” To put it more plainly: The basic assumption behind the Max branding, that viewers would flock to Discovery’s big buckets of ...

Warner Bros. Discovery is rebranding its Max app again this summer, back to HBO Max. The app first transitioned from HBO entities to HBO Max in 2020, then became just Max in 2023. WBD is ...

WASHINGTON — After rebranding as Max in 2023, HBO's streaming platform is returning to its original name, HBO Max, this summer. The announcement came as part of Warner Bros. Discovery’s major ...

Check out these upcoming shows on HBO Max in the second half of 2025, including much-awaited titles like It: Welcome to Derry ...

open image in gallery John Oliver slammed the ‘genius’ behind the constant HBO Max rebranding efforts while comparing it to Donald Trump's attempt to rename the Gulf of Mexico. (HBO ...

Coupled with the HBO Max reversion that occurred just last month, the redivision of WBD might be yet another obvious ...

HBO's series adaptation of 'Harry Potter' has unveiled its new casting for several characters, including Draco Malfoy and Molly Weasley.